Privacy Policy
This privacy policy ("Policy") explains how LOVE LINE AUSTRALIA ("we", "us", or "our") collect, hold, use, disclose and protect your personal information when you when you visit, interact with, or make a purchase from our website and online services or use our audio guestbook hire service ("Service"). By using our Service, you agree to the terms of this Policy.
What Information We Collect
When you visit our website, we automatically collect certain information about your device, including your web browser, IP address, time zone, and cookies. We also collect information about the web pages and products you view and how you interact with our website, which we refer to as "Device Information."
If you use our Virtual Guestbook service or call any number on our website to leave a voicemail or interact with our phones at an in-person event to leave a recorded voicemail, we may use those files to service our customers who have purchased our voicemail services. This includes collecting, screening, editing, and delivering the files to our customers. We may also collect and use any audio or video files you send to us via email.
We use cookies, log files, web beacons, tags, and pixels to collect Device Information. Cookies are data files that include an anonymous unique identifier. Log files track actions occurring on our website and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps. Web beacons, tags, and pixels are electronic files used to record information about how you browse our website.
When you make a purchase through our website, we collect your name, billing address, shipping address, payment information, email address, and phone number, which we refer to as "Order Information."
When we refer to "Personal Information" in this Privacy Policy, we are referring to both Device Information and Order Information.
We take the security and protection of your payment information seriously. To ensure the security of your financial information, we do not retain any payment information, such as credit card details, after your transaction has been completed. Once your payment has been processed, all payment information is securely and immediately deleted from our systems. This means that you will need to re-enter your payment details each time you make a purchase from us. While this may be slightly inconvenient, it is an important measure to help protect the security of your payment information and prevent unauthorised access to it. We understand that payment security is a top priority for our customers, and we are committed to ensuring that your payment details are kept safe and secure.
Sensitive Data
We do not intentionally gather any sensitive data or information regarding criminal convictions and offences from you. Sensitive data pertains to personal data on your race or ethnicity, religious or philosophical beliefs, sexual orientation, political opinions, trade union membership, health-related information, and genetic or biometric data.
How We Use Your Information
We will only use your Personal Information where we are permitted to do so in accordance with the Australian Privacy Principles, Privacy Act 1988 (Cth). Under Australian privacy law we are only able to use or disclose your Personal Information for the primary purpose we collected it, including for direct marketing activities, or for a secondary purpose if an exception applies.
We primarily use the Order Information we gather to fulfil orders placed on our website, including payment processing, shipping arrangements, and invoice and order confirmation provision. We also use this information to:
- Communicate with you
- Screen orders for any possible risks or fraudulent activity, and
- Deliver product or service-related information or advertising
To help us screen for potential risk and fraud we use the Device Information we collect. Additionally, we use this information to enhance and optimise our website, generate analytics regarding customer interaction and browsing behaviour, and evaluate the effectiveness of our advertising and marketing campaigns.
How We Disclose Your Information
We are committed to protecting the privacy of your Personal Information. Generally, we only disclose your Personal Information for the primary purpose for which it was collected. However, there may be some exceptions where we are permitted to disclose your Personal Information for another purpose. These exceptions include the following:
- Where you have given your consent to the disclosure of your Personal Information;
- Where the other purpose for which we want to disclose your Personal Information is related, and you would reasonably expect us to disclose your Personal Information for that other purpose;
- Where the disclosure of your Personal Information is required or authorised by law.
If we need to disclose your Personal Information for a purpose other than the primary purpose of collection, we will take reasonable steps to ensure that you are aware of the other purpose and the circumstances in which we may disclose your Personal Information for that purpose.
How We Hold and Retain Your Information
We may hold your Personal Information in paper form, electronic form, or other media. We retain your Personal Information only for as long as necessary to provide you with our services and as described in this Privacy Policy. However, we may also be required to retain this information to comply with legal and regulatory obligations, to resolve disputes, and to enforce our agreements. In practical terms, we will generally keep your Personal Information on record unless you make a request for us to delete it.
How We Protect Your Information
We take the protection of your Personal Information seriously and have implemented a number of commercially reasonable measures to safeguard it. However, please note that no system can ever be completely secure. We have established policies to prevent unauthorised access and unnecessary retention of personal data in our systems.
While we have taken reasonable steps to protect your personal data from misuse, interference, loss, unauthorised access, modification, or disclosure, we cannot guarantee that such incidents will not occur.
In some cases, we may need to allow our employees and partners to access your personal data for business purposes. We require these individuals to process the data only as instructed and to maintain confidentiality.
Your Rights
You have certain rights regarding your Personal Information that we collect and hold. These rights include:
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Right to access: You have the right to request access to the Personal Information we hold about you.
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Right to correction: You have the right to request correction of any inaccurate or incomplete Personal Information we hold about you.
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Right to erasure: You have the right to request erasure of your Personal Information in certain circumstances, such as if it is no longer necessary for the purposes for which it was collected.
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Right to restrict processing: You have the right to request restriction of processing of your Personal Information in certain circumstances, such as if you contest the accuracy of the information we hold about you.
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Right to data portability: You have the right to request that we provide you with a copy of your Personal Information in a structured, commonly used, and machine-readable format.
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Right to object: You have the right to object to the processing of your Personal Information in certain circumstances, such as if you believe we are processing it unlawfully.
We rely on the accuracy and completeness of the personal data you provide us with. If you believe that the personal data we hold about you is inaccurate, incomplete, or outdated, please let us know immediately.
If you wish to exercise any of these rights, please contact us using the details provided in this Policy. We will respond to your request as soon as practicable and in accordance with the law. Please note that in some cases, we may not be able to comply with your request, such as if it would interfere with our legal obligations or legitimate interests.
Your Choices
You can choose not to provide us with certain types of personal information, or in cases were we collect your Personal Information with your consent, you may withdraw your consent at any time. Please note that if you choose not to provide your Personal Information or withdraw your consent, we may not be able to provide some or all of our services to you. To obtain information about the impact of your decision, please contact us using the contact information provided below.
Online Behavioural Advertising
We may use Google Analytics and other digital agencies to gather anonymous website metrics and analytics for reporting, marketing and advertising purposes. These third-party providers may use the gathered data to offer their services to us.
You can read more about how Google uses your Personal Information here. You can also opt-out of Google Analytics here. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page.
We may use your Personal Information to send you marketing communications or targeted advertisements that we think may interest you. For more about how to opt out of some of these services, you can visit the Your Online Choices website or the Digital Advertising Alliance’s opt-out portal.
Direct Marketing Advertising
We may use your personal data to send you marketing materials related to our offers, products, and services through email, SMS, or social channels. This is either based on your consent or our legitimate interests to grow our business. We will not share your Personal Information with any third-party for their marketing purposes unless we have your prior consent.
If you wish to opt-out of receiving marketing materials, you can follow the ‘opt-out’ or ‘unsubscribe’ links on any marketing message we send to you or email us using the contact details provided below.
Cookies
A cookie is a small data file that is transferred to your computer by a website you visit. It allows the website to track your activity on their website, but it only contains information that you have provided and cannot read data on your device. Different types of cookies may be used for various purposes, such as remembering your preferences or identifying the pages you visit. Our website also uses cookies. If you choose to decline cookies, it may limit your access to certain features of our website or services.
Third-Party Links
While using our website and online services, you may encounter links to third-party websites, plug-ins, and applications. By clicking on such links or enabling these connections, you allow third parties to collect or share data about you. We do not exercise control over these third-party websites and are not liable for their privacy policies.
Changes to This Policy
We reserve the right to modify this Policy as necessary to reflect changes in the way we collect, use, and safeguard your Personal Information.
It is important to check this Policy periodically to stay informed of any changes. By continuing to use our website or services after any modifications to this Policy, you are agreeing to the updated terms.
If we make any substantial changes to our Privacy Policy that significantly affect how we use your Personal Information, we will take reasonable steps to ensure that you are aware of the changes prior to them becoming effective.
How We Handle Complaints
If you believe that we have violated the Australian Privacy Principles, Privacy Act 1988 (Cth), or any applicable privacy code, you have the right to lodge a complaint with us. You can do this by contacting us via the contact details provided below. We will take reasonable measures to investigate your complaint and provide you with a response within a reasonable timeframe.
In the event that you are not satisfied with our response, you may choose to file a complaint with the Office of the Australian Information Commissioner or your local data protection authority. However, we request that you first contact us so that we may attempt to resolve the issue directly with you.
Contact Us
If you have any questions or concerns about this Policy, please contact us via email at admin@yourloveline.com.
Any notice or communication required or permitted to be given to us under this Policy shall be in writing and addressed to our email address specified above.